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Insider info and advice for the automotive care industry, covering everything from streamlining operations to keeping customers happy and growing your business.

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An auto service writer creating an invoice on a computer.
Finding the Sweet Spot: Setting Your Auto Shop’s Labor Rate
There are many factors in deciding the rate for your auto technicians’ labor. Here are a few considerations to help get you started and keep you profitable!
An auto service shop opening for business.
How to Start an Auto Shop (And Get Started With Shopmonkey)
Looking to open an auto shop but not sure where to start? Here are a few things that should be at the top of your mind before you open your doors for business!
An auto mechanic working under a lifted vehicle, encircled by icons representing aspects of automotive marketing.
How To Tell If Your Shop’s Marketing Efforts Are Paying Off
Measuring success is half the battle. For the road ahead, here are the best indicators that your auto shop’s marketing strategy is bringing you results.
An auto service technician looking at a computer screen.
Essential Tools & Equipment For Today’s Auto Shops
Running your auto shop efficiently and profitably depends on the right tools and equipment. Here’s a functional guide to staying prepared and well-equipped.
A heavy duty truck with a warning symbol on its tire.
Pressure Points: Making Sense of PSI, PSIA, & PSIG
Here is a look at the differences between truck tire pressures: PSI, PSIA, PSIG, and why they matter to the CDL licensed driver, and the heavy-duty technician.
A semi-truck traveling down a road.
Why California’s Commercial Trucks Get 90-Day Checkups
Whether you drive a truck, manage a fleet, or work in the truck repair shop, here is a quick guide to understanding BIT inspections and DOT compliance.
A mechanic doing exterior detailing on a vehicle.
The 7 Most Profitable Auto Detailing Services
Ready to level up your auto business and maximize your profits? Here are the 7 most profitable detailing services you can offer your customers.
Multi-location automotive shop owner
Best Practices for Multi-Location Auto Shops
From standardizing services to specializing in specific skills, here are a few ways to ensure success in running a multi-location automotive service business.
auto shops in google search results
Why Local Search is the King of Shop Customer Acquisition
Leveraging local search can help your shop get more customers and boost your revenue. Just follow these key steps.
two dudes looking at a computer
A Guide to Hiring and Keeping Technicians
A quick guide to making sure you hire the best technicians for your shop.
customer trust
How to Build Trust with Your Customers
Learn practical tips and insights to enhance transparency, bridge gaps, and foster lasting connections. Build an auto shop that customers can trust!
Auto shop review management
Increasing Online Reviews: A Guide for Auto Shops
Customers want someone they can trust to do the job right. That's why having a good reputation is so crucial in the world of auto repair.
A black Audi driving on a road with a yellow line deign in the background.
High Maintenance Cars: Surprises Under the Hood
Don’t let high maintenance costs of common vehicles surprise your customers. Here’s a look at how transparency about repair costs can boost your business.
Man with hat and beard working on a desktop with Shopmonkey.
Auto Shop Ownership: Independent vs Franchise
Learn the pros and cons of starting your own shop or franchising. Your journey, your choice.
Man with a beard and glasses using Shopmonkey on a desktop.
Business Skills Essential to Running an Auto Shop
Here is a look at the essential business skills that help auto repair shop owners succeed. From accounting to customer service, and so much more.
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